
The Diagnosis
Wholesale orders arrived by phone, fax, and email.
The Prescription
A self-serve B2B ordering portal with credit rules.
The Relief
Moved 81% of orders to self-service.
Case notes
A food & beverage distribution operation came to Devlynks with a familiar set of symptoms. Wholesale orders arrived by phone, fax, and email. Our diagnosis phase mapped the full workflow, quantified the hours lost, and identified the highest-leverage points to intervene. A self-serve B2B ordering portal with credit rules. We rolled out in phases with the operations team embedded throughout, migrating historical data, training key users, and instrumenting every process so improvement could be measured rather than assumed. Moved 81% of orders to self-service. The system now runs as the daily backbone of the operation, with a support retainer covering monitoring and continuous optimisation.